Keeping Kids in Sports by Removing Logistics Barriers [Podcast Series]

“We've been blessed to produce three competitive swimmers on our own, and then we do lacrosse and soccer and club stuff and a little bit of dance and all of the things. And so what started to become problematic was the fact that three athletes deep, three to four activities per day, and two working parents, full-time working parents, the scheduling and logistics and the execution of all of our commitments had become truly burdensome in a way that it felt good to sign them up for those things. It felt important for them to participate within them. But then when it came time to execute against all of the things that we had to do, you know, from like 4pm into seemingly 10pm is where all of those challenges began to become a true problem for us. Specifically, was around the fact that the tools, the technology that we have had in a home and as part of our family unit was notably lacking, and so this has been experienced for quite a few years. So it's not like something that we just woke up to. We were in search of something that would help us move through space and time and the day more efficiently.”

“But lacking were the details that I found were more so living within my text threads, WhatsApp groups and email chains, and that was the specific details surrounding the execution on those events that otherwise do not live in that calendar. And that is where that overhead would live. That's where the burden would lie.”

“FOMA, fear of missed activities, is driving so much of our decision making as parents in this ever competitive world where we want to give our kids, yes, definitely that health edge, staying in shape, mentally, physically, and just, you know, all of those wonderful benefits that we know exist, but also competitively...”

“So to not lose ourselves right in that runaround and to reflect our own yes, physical needs, but also mental and everything else that comes along with that definitely ties into the way that we think about overall the platform allowing to measure time accurately, and once we do, we can then start to make those better decisions for ourselves.”

“So if we can remove that element of angst, lack of control, and frankly, it turns into lack of desire, like despite all of the wonderful benefits, if that means that every time my kid gets into the car, again, from her perspective, as well as mine, we're in such a frenzy that when we're in the car, doesn't matter where we're going, to the soccer that she may love or to whatever else, if that's a negative pairing and association that says, Wow, I don't feel good when I look forward to that particular event coming up. Like, that's what we would love to tap into and essentially remove.”

“So that's when I started to kind of think about and talk about Orgo specifically within that setting, is to say, if we can help bridge the logistical gap and enable someone to start working with one another within a community, and say, You got Monday, I got Tuesday, you got Wednesday, I got Thursday, you've got pick up, I've got drop off. Much of what we all naturally do kind of within pockets of ourselves. But let's do that at scale and have a tool that will facilitate that conversation and memorialize some of that collaboration. Maybe, just maybe, a single mom who's got multiple kids working multiple jobs can rely on another person similarly in this situation, and next thing you know, they bring their entire village into the equation, and we're able to get, you know, more kids into sports and activities and keep them there longer.”

Building Social Connection to Live a Long and Healthy Life [Podcast Series]